DISCOVERY CHANNEL MATERNITY PACK
As a creative company, one of our strongest points is that once we’ve taken a brief,
we develop memorable ideas that get everyone talking. One brief to our creative
corporate merchandise team was to produce a pack to be handed out to women taking
maternity leave. The brief keynotes were ‘personal’ and ‘tactile’.
As you can see,
we put together a pack that encouraged targets to use the items within and which
also helped to build brand awareness. A huge success with the client and pack recipients.