ASTRA DIRECT MAIL
We were tasked with creating an innovative direct mail piece inviting the client’s
prospects to the communications industry’s major annual event in Amsterdam. In answer
to the brief, we came up with a tactile invitation using a vibrant, technology-based
theme.
Our work encompassed a direct mailpack containing a personalised invitation
and CD Rom that automated the entire registration process for recipients. Other
elements included the development and hosting of a registration microsite for the
event itself.
A total, eye-catching solution covering everything from creative design
to web development, print production and mailing.