Ultimate On Demand

FOTW developed a direct response campaign for Sky Ireland, aimed to increase brand awareness and drive sales for the Ultimate on Demand TV package.

Our creative response was to enforce the brands statement of having all the best TV in one place as a seamless user experience. While the TV screen is symbolic of the ‘one place’, a carousel mechanism showcases the range of content available as it breaks out of the screen, immersing the viewer and demonstrating the wealth of entertainment available at their fingertips.